The Buddy-Sponsor Factor


How to naturally motivate new employees to perform FASTER


New employees who feel welcomed and are properly taken care of tend to perform better and faster. Additionally, they fit in quickly with colleagues and are readily contributing to new ideas. They speak favorably about your company to friends and relatives. They represent you more confidently with customers, business partners and suppliers.

How can you speed up the on-boarding process as well as the motivation of your new employees to perform fast – and to want to work for you?

It is vital to show quite a lot of dedication with new employees, as they can be very sensitive to any lack of care or special attention. Poor orientation and on-boarding of new hires can cost you dearly. According to a study by Mellon Financial Corp., lost productivity resulting from the learning curve for new hires and transfers amounts to between 1% and 2.5% of total revenues. The time for new hires to achieve full productivity ranges from 8 weeks for clerical jobs to 20 weeks for professionals, to more than 26 weeks for executives. (1)

While many employers agree that new employee orientation is critical to good performance and high morale, few actually take the necessary time to ensure that it is done right. As a business owner or executive, you are too busy to “babysit” a new hire, right? After all, you hired them to take over a load off your shoulders, not to add to it!

This is where a “buddy” can help.

A buddy, also called an internal sponsor, is a trusted employee who partners with a new hire during the orientation and job takeover period. He/she is a coordinator, an advisor or even a confidant. He/she is the one the new hire can always go to for any advice, comment or crisis, usually for the first 60 days on the job.

A buddy is NOT the new hire’s boss. The purpose of a “buddy system” — as ideally described in a company policy — is to help a new employee from the first day at work to:

  • Adapt quickly to the new work environment,
  • Start performing fast and
  • Feel well taken care of.

The buddy’s responsibilities. The buddy is ideally selected with the new employee’s personality and character in mind. He/she recognizes that the new employee reports to his/her direct manager and therefore does not try to “manage” his or her protégé.

Although you might think that the buddy will become less productive as a consequence of such program, the reverse is usually true. The buddy’s role and responsibilities could be:

• Welcoming the new employee at the start and presenting the buddy system with its purpose and rules;
• Making him/her feel welcome and comfortable in his/her new environment;
• Giving tours of the company;
• Introducing other employees and executives;
• Being a source of clarification of policies, procedures, etc.;
• Taking care of the orientation process;
• Answering all questions, whatever their nature;
• Helping with the job description and training procedures;
• Accompanying him/her to staff meetings and to social or company events;
• Being a mediator in case of difficulties or frustrations on the job.

A buddy is really the business owner’s or the manager’s internal rep with the new employee. You should plan a weekly meeting or lunch with both, during which time you can informally communicate anything.

By formalizing the buddy-sponsor factor in the company, you allow all your staff to share the responsibility of making new employees happy and productive — fast.

To your success & happiness,

Patrick Valtin,

Looking to fill a hard-to-fill position?
We have helped 5,000 clients hire over 25,000 new employees.
Ask for our No-Fail Hiring special recruitment support.

Contact us at [email protected] or
call 877-831 2299


The RECRU-TEC™ Test is a one of a kind pre employment testing technology. It filters each applicant through 20 different soft-skills. The RECRU-TEC™ Test is a perfect Quality Control tool for your hiring missions.

Based on more than 22,000 candidates’ evaluations in 25 different countries, this unique diagnostic tool is a job matching test which provides vital information about your future/potential employee. Give it a try today and see how powerful the RECRU-TEC™ Test is!


The Pre-Selector is a very effective and fast pre-screening assessment, universal to all applicants. Whatever the position, you want to evaluate candidates’ ability AND willingness to contribute to the success & happiness of their team members and of your organization.

This unique pre-screening assessment evaluates every applicant against 6 universal characteristics which have proven to: Make people happier and more enthusiast on a job and contribute to the success & happiness of others in the group.


The JOBSTAR™ Test is a one of a kind employee performance appraisal and job satisfaction assessment.The JOBSTAR™ Test is a perfect Quality Control tool to ensure optimal performance, happiness and engagement from your employees.

This unique diagnostic is an Employee Performance Appraisal Assessment which provides vital information about your current employees’ performance and job satisfaction.


The Selling Skills Assessment helps detect strengths that can be optimized and weaknesses that should be worked on, in order to be more successful as a professional sales representative.

It was developed to help sales reps optimize their full potential, while contributing fully to the expansion of your organization. It measures usually undetected characteristics which have proven to be instrumental to achieve great performance in sales.

Subscribe To Our Newsletter!


Join our mailing list to receive:

- The latest articles 

- Training videos

- Latest podcasts

Don't worry, we won't flood your inbox full of emails!

Thank you for subscribing!